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  • Home
  • About Us
    • Team Members
    • Sustainability Practices
    • Spirit of Good
    • Case Studies
  • Industries Served
  • List Fulfillment Services
    • ListAssist
    • Eblast Services
    • Email & Phone Enhancement
    • Demographic Data Enhancement
    • List Hygiene
  • Data Processing
    • Merge Purge
    • Data Hygiene
    • Analytics
    • Congressional Data Append
    • Demographic Data Append
    • Email & Phone Append
  • Databyte Blog
  • Free Guides
    • Optimizing Merge Purge
    • Data Hygiene ROI

Databyte Blog

USPS: Fact and Fiction, Register for the Webinar

August 25, 2020
Webinar announcement featuring Debbie Sylvester on USPS status, addressing facts and fictions about the postal service. Free event, August 26.
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What is fact and what is fiction when it comes to reports about the USPS? The USPS has been featured by the media quite a bit in recent weeks. As a mailer, it’s hard to know what is factual and what’s, well, not. Debbie Sylvester, Vice President of Sales for MailSmart Logistics will serve as a panelist on a[...]
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We’re Determined to Make Things Better

June 10, 2020
Inspirational Cleo Wade quote on combating racism, promoting self-love, and fostering open conversations at home for positive change.
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As we’ve observed the heart-wrenching events unfolding in our country these last few weeks, we wanted to take time to reflect on how we can have the greatest impact on being a force for good in our community and beyond. As a member of the PMG Family, we’re proud to share how we’re helping to[...]
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We’ve Added a New Data Pro to the MMI Direct Team

May 29, 2020
Smiling woman with curly brown hair poses in front of vibrant green foliage and pink flowers, showcasing warmth and professionalism for MMI Direct Team.
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A sunny Florida welcome to Carolyn Hoehn who recently joined MMI Direct. She will be converting lists and completing other data analysis work for our clients from Largo, Florida where she lives. We’ve known Carolyn for quite some time as she previously did contract work with one of our clients. When we found out she[...]
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Mail Service Continues – USPS Operational Plan

March 28, 2020
White USPS mailbox with letters and envelopes inside, symbolizing ongoing mail service and the USPS operational plan.
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Mail Delivery Continues During Covid-19 Crisis MMI Direct, the entire PMG family of companies, our partnering printers and lettershops, and the USPS remain committed to delivering mail to the American public during the Covid-19 crisis. The USPS recently shared their operational plans during the Covid-19 outbreak. You can read the full Postmaster General’s Letter to the[...]
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Coronavirus: Your Data Processing and Direct Marketing

March 9, 2020
Person wearing a blue face mask while working on a laptop at home, highlighting remote work practices during the Coronavirus pandemic.
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With coronavirus so much in the news, we want to assure you that MMI Direct and the PMG Family is taking every possible step to ensure continued and uninterrupted support for your critical direct marketing and fundraising programs: We are fully capable of operating in a 100% remote way; both local and remote staff are[...]
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The Amazing Benefits of the USPS Address Change Service

January 10, 2020
Envelope with USPS stamp requesting notification of address change, emphasizing the importance of updating mailing addresses effectively.
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Save money. Save time. Clean your address data. Reduce waste. Get your mail delivered faster. Address Change Service We’re very excited about the many benefits of the Address Change Service (ACS) offered by the Postal Service. Here’s how it works: After your mailing drops, the USPS provides any change-of-address and other non-delivery information to you[...]
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Top Causes of Bad Data & the Red Flags to Avoid

November 12, 2019
Red flag waving on a flagpole symbolizing bad data indicators and important warning signs to watch for in data management.
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Maintaining excellent data hygiene is an ongoing process that requires constant vigilance. Here are three areas where you can proactively improve your organization’s data quality:  Rented lists – Responders to acquisition mailings subsequently get added to a donor database.  Make sure all merge/purge processing uses the highest quality, most complete set of hygiene products. That[...]
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Make a Sure Bet at the 2019 Bridge Conference!

June 13, 2019
Colorful globe graphic with interconnected lines and the slogan Change the World with IDEALS for the 2019 Bridge Conference by DMAW.
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The 2019 Bridge to Integrated Marketing and Fundraising Conference is quickly approaching. Join more than 2,500 fundraising and marketing professionals July 10-12 at the Gaylord National Hotel and Conference Center for days filled with networking, workshops, panels, and more. With the large variety of exhibitors in the Solutions Showcase, you’re sure to find new companies[...]
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8 Levels of Data Hygiene Make Your Campaigns Great!

May 8, 2019
A bar of soap covered in bubbles, symbolizing the importance of data hygiene for ensuring effective marketing campaigns.
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8 levels of highly customized data processing means greater campaign performance.
Tags: data processing
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Data Hygiene Critical for Move Update Validation

March 5, 2018
Businessman holding a sign that reads Are You Ready? highlighting the importance of data hygiene for effective move update validation.
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The USPS will begin using a new Move Update validation process which could impact your budget. It allows them to better identify and penalize mailers who do not practice solid data hygiene. Here’s the breakdown of the changes. What does this mean for mailers? As you know, in order to receive postal discounts, the records on[...]
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MMI Direct

7160 Columbia Gateway Drive
Suite 300
Columbia, MD 21046
Phone: 410-561-1500
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