Learn how to decipher and analyze acquisition data merge/purge reports to make better decisions about your direct mail acquisition campaigns. Dive deep into list of lists, broker report, merge/purge summary and more! Discover the true meaning of each report, learn to identify potential red flags, and gain confidence in your acquisition data processing know-how in this insightful training.

Marvin Dawson is your instructor in this fun and informative course in the latest of PMG’s Incredibly Useful Training Series.